Product Description
-
Capital Markets textbook for BBA, Semester IV students.
-
By Alok Goyal & Mridul Goyal, prepared as per NEP guidelines.
-
Designed according to KUK University 2025–26 Examination syllabus.
-
Covers structure and functioning of capital markets, stock exchanges, SEBI, and financial instruments.
-
Includes topics like primary & secondary markets, IPOs, mutual funds, and derivatives (basic).
-
Written in a simple and student-friendly language with practical examples.
-
Includes illustrations, case studies, and exam-oriented questions.
-
Ideal for exam preparation, classroom learning, and self-study.
