About the book

Creativity and Advertising for B.Com. (Voc.), Sem-V:-

  • Creativity and Advertising textbook for B.Com. (Vocational), Semester V students.

  • By Mukesh Trehan & Ranju Trehan.

  • Prepared as per the latest syllabus of Kurukshetra University (KUK).

  • Suitable for the 2025–26 Examination.

  • Covers concepts of advertising creativity, message design, copywriting, and visual communication.

  • Explains the role of creativity in print, electronic, and digital advertising.

  • Concepts presented in simple and clear Hindi language.

  • Includes examples, case studies, and practical illustrations from the advertising industry.

  • Chapter-wise questions, exercises, and revision points included.

  • Useful for exam preparation, practical understanding, and vocational training.



About the book

Creativity and Advertising for B.Com. (Voc.), Sem-V:-

  • Creativity and Advertising textbook for B.Com. (Vocational), Semester V students.

  • By Mukesh Trehan & Ranju Trehan.

  • Prepared as per the latest syllabus of Kurukshetra University (KUK).

  • Suitable for the 2025–26 Examination.

  • Covers concepts of advertising creativity, message design, copywriting, and visual communication.

  • Explains the role of creativity in print, electronic, and digital advertising.

  • Concepts presented in simple and clear Hindi language.

  • Includes examples, case studies, and practical illustrations from the advertising industry.

  • Chapter-wise questions, exercises, and revision points included.

  • Useful for exam preparation, practical understanding, and vocational training.



Creativity and Advertising for B.Com (voc.), Sem-V | By Mukesh Trehan & Ranju Trehan | KUK 2025-26 Examination

ISBN : 9789356123472 by VK Global Publications Pvt Ltd
Rs. 162.00
Rs. 162.00
Rs. 180.00
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